Those super-cute Benefit self-serve beauty vending machines you've been seeing in other people's Instagram feeds are finally landing in Canada. Calgary International Airport is the first Canadian airport – and the first outside of the United States – to house Benefit Glam Up & Away automated kiosks. You'll find one in Concourse C, and soon Concourse E as well.
According to a company press release, additional Canadian locations are part of the brand's expansion plans.
Benefit first launched their "WOW on wheels" concept in 2013, and to date has 52 kiosks in 34 airports and cities in the USA. Merchandise includes Benefit's most popular products, as well as travel-size minis, natch.
My first sighting of a Benefit self-serve beauty kiosk was at the Las Vegas airport in January 2015. I snapped a shot, but with a now-ancient android phone... #lowres.
I haven't yet purchased anything from a Benefit Glam Up & Away kiosk, although temptation was and is strong. Time was a factor – I'm not quick to make such purchasing decisions, and an airport is no place to dilly dally when you're me. But one day, when I've got time and opportunity (i.e. I've left home without skincare and grooming products – on purpose, of course. #investigativejournalism)....
Other brands have followed Benefit's smart-cute lead. Sephora's done a beauty vending machine, as has Jessica Alba's The Honest Company, and a travel-size toiletries company cleverly called 3FLOZ (which may or may not still exist).
Fun fact: In Canada, a selection of Benefit cosmetics is now available at Indigo Books, too.
Have you seen these adorable Benefit vending machines (or Sephora's or The Honest Company's) on your travels? Have you ever bought something from one? Or do you think you might ever?