This is Paul & Joe Beauté nail polish and while it’s been around since 2001 I had zero idea it even existed. Sister knew though – she knows things about things. She even knew it was in Sephora when that retailer first landed in Canada, but only for a few short weeks before vanishing. She knows it comes from Japan too. Now all of us know it has finally returned to Canada, and now I'ma show you how lovely it is.
From playing in these beautiful bottles, I can only say that I am insanely pleased to have the opportunity to showcase this remarkable brand of polish for you here at Beautygeeks. If you don't already know about Paul & Joe nail polish, get ready: it's utterly enchanting.
There’s a very real sense of the past when you use this line of Paul & Joe nail polish. The bottles make me want to use words like "luxury" and "simplicity" and "charming" and "whimsy" and "feminine." They look like bottles you might have seen on your mother’s dressing table, or maybe her mother’s dressing table -- you know, back when women had dressing tables. Let's just go with "sophisticated vintage beauty."
I'm kinda smitten with Paul & Joe: the pretty boxes, adorable bottles and the retro-modern design of the whole package. I mean, how much do I love the chrysanthemum? A lot. It’s featured on the box and again on the bottles. That motif was inspired by an antique cushion cover that designer Sophie Mechaly found at her favourite Parisian flea market. See? Charm.
The polish in the bottles is splendid. I can’t use a word like awesome because that doesn’t quite cover the splendid-ness. While many of the ones I used are somewhat sheer, the shades themselves look wonderfully chic when done in two coats. The brush, formula, application and finish are faultless. Every single shade I've shown you is two coats of colour. Just two.
It’s really an extraordinary experience to paint with this gorgeous vintage-inspired Paul & Joe. It’s like using a Dior, but somehow gentler and so much more fanciful. Playful. I can’t explain it – maybe it’s memories of dressing tables past that just makes me feel nostalgia or something. Whatever it is, I’ll gladly repeat the experience anytime because it’s that good.
I should probably take a moment here to tell you that Paul & Joe nail polish is a full line including a nail treatment oil, a slightly tinted sheer base coat, a top coat, a matte coat, and remover. From start to finish, Paul & Joe has your nails covered.
Today, Paul & Joe is sold in hundreds of retail stores and boutiques around the world but as you know, I’m in Canada where you can now find Paul & Joe Beauté nail polish ($16CAD) as well as the makeup at these Shoppers Drug Mart Beauty Boutiques so far:
• 112 Rue Sainte Catherine Ouest, Montreal QC (mid-June)
• Rideau Centre, Ottawa ON (end of August)
• Hillcrest Mall, Richmond Hill ON
• Bayview & Broadway, Toronto (mid-September)
• Bloor West Village, Toronto ON
• Chinook Center, Calgary AB
• Robson and Burrard, Vancouver BC
• West Broadway, Vancouver BC
• Richmond Center, Richmond BC
For everyone else, here’s a handy link to Paul & Joe global store locator. If you're an online shopper like I am, I've searched it out for you and it's available Selfridges. Limited editions are available for summer but I've yet to get my fingers in 'em. For more information on all things Paul & Joe, I encourage you to visit their website: www.paul-joe-beaute.com - there are so many pretty things there.