Anyone remember Olay Moisturerinse In-Shower Body Lotion? I loved that stuff, especially the Ultra version in winter. Applied on clean wet skin then immediately rinsed away, it locked in a fair dose of the surface moisture and helped my skin stand up better to icy weather's bullying dryness. Slathering it on took just a couple of seconds in the shower; a quick rinse and pat-down with a towel later and my skin felt soft and protected. And it was a time-saver – super fast. But back when Moisturerinse launched (2004?), the overall concept was a weird one for many. I'm actually not sure Moisturerinse is still around (am awaiting the official word).
Nivea thinks we're ready for the in-shower lotion concept again in North America. They've launched three versions of their own (that have apparently been available in Europe for a couple of years already): Hydrating In-Shower Body Lotion for Normal to Dry Skin, Smooth Replenishing In-Shower Body Shower Lotion for Dry Skin, and Nourishing In-Shower Body Milk for Dry to Very Dry Skin ($7.99 each at drugstores and mass retailers). I went straight for the dry-to-very-dry-skin formula.
Here's a rough snap of the ingredients in the Nivea Nourishing In-Shower Body Milk for Dry to Very Dry Skin. Microcrystalline wax (derived from petrolatum, I think), mineral oil (also usually derived from petrolatum) and glycerin seem to do most of the work like an invisible bodysuit, sealing some of that shower water in the skin. Sweet Almond Oil is also a component -- dry skin needs oil as well as water, so that's good.
If you haven't tried a Nivea In-Shower body moisturizer yet, don't let that "invisible bodysuit" thing put you off. Skin still feels clean after you've rinsed and dabbed off the excess water. That's a little different from the Olay Ultra Moisturerinse I loved -- that formula left me feeling somewhat coated, and I liked that. (It was reassuring -- a weird kind of long underwear in winter.)
But because the Nivea Nourishing In-Shower Body Milk leaves barely a trace on skin, I'm not entirely sure it's doing a whole lot. I think a few more sessions are in order, and I'll update when I've had a chance to use it for a full week. Until then, though, I still think it's worth trying. If it works for you, that one extra thing you can do in your shower will effortlessly shave a few minutes off your bathing routine.
Has any of you tried a Nivea In-Shower body moisturizer yet? If you haven't used anything like this before, what do you think of the concept? "Icky"? or "Sign me up"?