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F is for Fantastic: Marc Jacobs Beauty at Sephora Canada Soon!

If you worried you'd have to hightail it to the US to get your hands on Marc Jacobs Beauty, the new makeup collection by designer Marc Jacobs, stop worrying now. It's coming to Canada.
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Marc Jacobs beauty makeup collection

Oh happy day! Canadians will soon have easy access to Marc Jacobs' new makeup line via Sephora.

When we first told you about the colour-cosmetics collection, we weren't sure it would be accessible here -- that happens. #lookingatyouTomFord. But it turns out the beauty gods are smiling upon us -- not only is it to be available at Sephora throughout North America, we now have a date to mark on our calendars. The 120-item-strong Marc Jacobs Beauty collection launches here August 9th.

The product lineup (veteran makeup pro Diane Kendal consulted) includes:

Genius Gel Super-Charged Foundation ($58), an anti-aging formula with coconut-water extracts and a new "buoyancy gel" technology. Available in 18 shades, depending on your application you can achieve sheer to full coverage.

Magic Marc'er Precision Pen Eyeliner ($36), an intensely black waterproof liquid liner in a calligraphy-pen format and a great name: Blacquer.

Highliner Gel Crayon ($30), a waterproof gel-pencil liner that delivers intense pigment payoff in six shades including Blacquer.

Marc Jacobs Beauty_Canada

Lash Lifter Gel Volume Mascara ($32), that promises to let your lash curler off the hook. Something called "Elashtic Lash Technology" lifts and curves lashes.

Shameless Bold Blush ($36), powder blush inspired by Marc's Shameless tattoo.

Lust for Lacquer Lip Vinyl ($34), 12 shades of plumping lip colour in full or sheer finishes, infused with champagne-grape extracts.

Lovemarc Lip Gel ($36), a hydrating, pigment-rich formula with a "gellified" shine.

Style Eye-Con No. 3 and No.7 Plush Shadow ($51, $71), shadow palettes with bold colour payoff and a creamy texture in metallic, matte and lustrous finishes.Enamored Hi-Shine Laquer ($22), nail polish with a "plasticized, wet-look finish" as shiny as 30 coats of lacquer, apparently. The 24 shades include Jezebel and Shiny, from the Marc Jacobs Fall 2013 runway show.

Marc Jacobs Enamored Hi-Shine Lacquer nail polish

Marc's personal favourites include Lip Lock Moisture Balm ($29), an SPF 18 lip balm with mint and moisturizing natural oils and a provocative moniker -- Makeout; Brow Tamer Grooming Gel ($29); and Remedy Concealer Pen ($47), a brightening anti-aging concealer.

Marc Jacobs Beauty_Sephora Canada

See you at the display case?