THE FLIP-TOP PUMP LID TREND: YES, PLEASE!
Remember this Reach toothbrush flip-top head guy?
I keep thinking about this old Reach toothbrush commercial, the one that suggests "a flip-top head" as the alternative to the brand's toothbrush. Here, let me refresh your memory (if you're old enough to remember the ad at all):
If you've been to a nail salon ever, you've probably noticed the handy push-down dispenser on the tabletop nail-polish-remover bottles.
Your lovely nail technician grabs a cotton pad, pushes it down on top of the dispenser and presto -- a remover-soaked pad. Fast. No fussing with screw-top lids. Efficient.
Bioderma, Annabelle and Joe Fresh: making lives easier with flip-top pump dispenser lids.
Push-type, pump dispensers are starting to show up on drugstore shelves, on bottles of Bioderma Micelle Cleanser, Annabelle's new Eye Makeup Remover, Joe Fresh Nail Polish Remover and Joe Fresh Eye Makeup Remover.
I don't know about you, but I'm pleased to see more of these. Bioderma Micelle Cleanser is a staple in my routine; the flip-up, push-down dispenser top (is there a better term for them? pump dispenser?) just makes my life a teensy bit easier. The way a flip-top head would make brushing one's back teeth easier.
Have you noticed these flip-up pump lids? Are there others out there?
