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You Need This: L'Oreal's Multi-Purpose Wear Infinity Shadow Quad in Earthscape

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When I popped backstage to chat with the L'Oreal beauty team at Toronto's recent LG Fashion Week, one cosmetic popped up in almost every look makeup director Eddie Maleterre and I discussed: the L'Oreal Wear Infinity Matte Eye Shadow Quad in 814 Earthscape ($10.95 CAN) was the hardest-working item in his kit.

A no-brainer for neutral eye makeup to pair with any colour lip, including red, the quad works for a variety of skintones. It also works for a variety of hair colours -- whether you're a blonde, redhead or brunette, one of these shades will work as brow powder either on its own or blended with another to create a match-your-hair hue. And on days you feel like minimal effort, just use an angled liner brush to apply the darkest shade as eyeliner along your upper lashlines, curl your lashes and finish with mascara.

Speaking of multi-purpose, pop over to for more great multi-tasking beauty suggestions by my pal Kristen Vinakmens of

Available at drugstores and mass retailers. Image courtesy of L'Oreal Paris.