Pepcid Complete_best antacid and acid reducerI want to go back and edit the headline to say something more beauty-smart, but the fact is I just love Pepcid Complete. If you’ve ever reached for a roll of antacids more than once a day, you’d love it too. [geek on]

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Hello Kitty Nail Stamping Kawaii Set 40th AnniversaryHello Kitty nail stuff makes me giddy. I’ve been a Hello Kitty fan since I was knee-high to a grasshopper. True story. I don’t know what it is about her but even though I’m older than she is, I love her so much. She’s 40 now but she still looks so great! [geek on]

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Where to apply fragrance_Carlos Huber_Rag & Bone_Mr Porter 2012Architect Carlos Huber is the man behind Arquiste, a collection of niche fragrances crafted to evoke a time and place, right down to the smell of cedar beams and stucco, as well as what people wore, the flowers they smelled and the cocktails they drank. He’s created perfumes for J.Crew (more on that later), collaborated on a candle with the venerable French brand Cire Trudon, and appeared in a JCrew campaign in 2012. And he thinks maybe you should apply your fragrance on an unusual spot on your body. [geek on]

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Lancome Grandiose Mascara_Penelope Cruz ad image croppedWhen Lancome bent the mascara rules with Lancome Grandiose Mascara ($35 at thebay.com and $32 at nordstrom.com), many a first thought was “gimmick!” But — and you know this if you’re a beautygeek — it’s so not. Oh, and hey — maybe you’d like a how-to on the look Penelope Cruz wears in the above image? [geek on]

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How to fill brows in_Maybelline Brow Drama and brow pencils_Maribeth Madron_model Marina.jpgMost of us start our brows in the wrong place, fill them in the wrong place, and, thanks to “makeup faces” generally put emphasis in the wrong place too. Those aren’t new issues. But Maybelline New York global brow expert Maribeth Madron has new advice on how to fix those mistakes. So, at a recent preview event I grabbed my camera, rushed Maribeth and model Marina into an upstairs corner and filmed an impromptu How to Fill in Eyebrows video. The short clip is packed with the best brow-enhancing tips you’ve never heard, plus a new lesson on how to use tinted brow gel. [geek on]

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MAC Instant Artistry_MAC_Instagram_SS 2015If you’ve ever fallen down an Instagram hole of gorgeous backstage images posted by MAC Cosmetics, you want to block off four days in October so you can spend quality time at the Toronto Eaton Centre. At MAC Instant Artistry, a very cool, speedily-approaching event, you can immerse yourself in the brand’s considerable contribution to the makeup trends you read about in every beauty magazine each Spring and Fall season. Even better, you can meet some of the very artists who help create the trends, and get tips from them too. [geek on]

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OPI Gwen Stefani Holiday 2014 Compilation BeautygeeksThe OPI Gwen Stefani Holiday 2014 collection is almost here (and has actually landed in some places). It’s big. We’re talking about 12 shades of polish, 6 limited edition glitter top coats, and one super spectacular 18k gold top coat to round the whole OPI Gwen Holiday palette out. Enough chit chat! You know what comes next, right? Prepare to go blind. [geek on]

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Essie Jiggle Hi Jiggle Collection Winter 2014Essie Winter 2014 is sort of a surprise collection. Don’t get me wrong, it’s not like a winter collection is surprising, it’s the shade assemblage. Maybe it’s just me but hey, let’s both take a look and then I cordially invite you to share your thoughts with me and with our fellow readers. [geek on]

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Estee Lauder Pure Color Envy Sculpting EyeShadow 5-Color Palette_jumble closer

My fascination with these silky, beautifully pigmented new eye shadow palettes is a little weird given my tendency to skip shadow when I fix my face. But whatever. The new collection of Estee Lauder Pure Color Envy Sculpting EyeShadow 5-Color Palettes looked so compelling at a recent Lauder preview that I had to show them here. And my geeky side sees these 10 compacts as learning tools when it comes to building custom palettes. [geek on]

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all she ever thinks about is her lousy nail polish_Marvel Comics The Avengers #58Nick, our manigeek Karen’s partner, has things to say about her nail polish focus.  [geek on]

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