Sneak Peek: Maybelline New York Color Sensational Vivids Lipcolor

by Janine on 25 October 2012 · 16 comments

My little beautygeek heart did a great big happy dance when, in response to my post on Maybelline New York’s lovely new Color Whisper lipsticks, reader Natasha commented that she “could have 15 bold pink lipsticks and still want more,” and that she wants “to spend money on COLOUR” (followed by about 684 exclamation marks). Because bold, bright, freaking-fabulous lipstick signifies two things for many, many women: 1) a beauty fear put to rest, and 2) powerful confidence.

To all newly fearless beauties, like Gaëlle here to the right (wearing Ambition, by Lush), who have put aside safe neutrals for brilliant bold shades, bright lips are definitely not fading into the background come Spring. Adding to our happy collection of intense colours by Joe Fresh, Rimmel London, CoverGirl, Obssessive Compulsive Cosmetics, Chanel, Lippy Girl, Make Up For Ever and more, Maybelline New York is launching Color Sensational Vivids Lipcolor in January. That’s Color Sensational in Vibrant Mandarin in the opening photo, on a model in last night’s Joe Fresh Spring/Summer 2013 runway show at World Mastercard Fashion Week in Toronto.

Backstage yesterday, I beelined for Maybelline New York pro and lead artist Grace Lee’s makeup station to snap these to show you:

The eight-shade Maybelline New York Color Sensational Vivids lineup ($9.99 each at drugstores and mass retailers) consists of hot pink, bright coral, fiery red, tangy orange and kicky fuchsia, all of which should look the same on your lips as they do in the tube.

Color Sensational Vivids promise saturated colour in a creamy, hydrating formula that moisturizes with honey nectar and other conditioning agents.

Maybelline New York Color Sensational Vivids Lipcolor hits stores in January 2013, just in time to lift us out of our just-beginning winter doldrums. If you haven’t braved bright lipstick yet, you’ve got time to train!

Anyone else ridiculously excited about this collection? (I might even let Staff have one. Maybe.)

Backstage photo via the Maybelline New York Canada.

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25 October 2012 at 6:14 pm
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{ 11 comments… read them below or add one }

Lindsay 25 October 2012 at 10:51 am


I got a new health card recently and maybe, just maybe, I wore MAC Girl About Town for the photo.

(Spoiler: I totally did)


Janine 25 October 2012 at 10:54 am

One of my favourites, too! Here!


Lindsay 25 October 2012 at 11:16 am

Hooray! I think I’ll wear it out today for errands. For good spirits.


Janine 25 October 2012 at 11:42 pm



Natasha 25 October 2012 at 8:59 pm

Eeeeeee!!!!!!!!!!!!! (!!!!!!!)

May I start off by saying, I don’t know if anything could be better then the 14hr Maybelline Lipstick in Eternal Rose (MAC Casual Colours: Out for Fun – not so casual, more sassy, close second). I am however willing to let Maybelline attempt to do better ;) How amazing does Electric Orange look? I don’t know if I can even WAIT for January – though I know I don’t have a choice. Seriously, Maybelline does lipstick right.


AllisonP 26 October 2012 at 3:57 pm

How exciting! Maybelline already has a few colours in the current Color Sensational line, including #515 Coral Crush, that would fit in this new line of Vivids. Maybe better than expected sales on these colours that are “hidden” in the regular line up, prompted this new line! I can’t wait!
PS. Don’t look at the Maybelline website for accurate colour portrayal on any of the current line up! It’s not even close!


Jessica 7 November 2012 at 1:33 am

Colour Sensational lipsticks were a surprise hit for me when I first tried them a few months ago. I can’t wait to try these new shades. You know, because God knows I need more lipstick/not! :)


Courtney 7 November 2012 at 2:24 pm

Love lipsticks! I have a lipstick addiction. No kidding. Love Maybelline, MAC, Revlon, etc. Looking forward to these vivid color lipsticks from Maybelline. Would love some more unique colors to come out also. White, Lavenders, blues, violets,lilacs, etc.


Shayna 14 January 2013 at 1:56 pm

Just reviewed these and love them! I picked up four shades, Pink Pop, Fuchsia Flash, Hot Plum, and Shocking Coral (which is my fave). I wanted Electric Orange, but alas, orange and my skin tone don’t go good together.


Janine 15 January 2013 at 5:49 am

I’ve been lazy about bright colours recently; you’ve inspired me to haul one out for today, thanks!


Chris El 21 January 2013 at 12:34 am

I spotted these briefly when I was in Target but didn’t stop to take a closer look. I love the bold colors. :)


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