Birthday Girl: YSL Touche Eclat is Nearly 20 -- Here's What it's NOT

Yes, YSL Touche Éclat is iconic. And here's what it's NOT.
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Yes, YSL Touche Éclat is iconic. And here's what it's NOT.
YSL Touch Eclat

Terry de Gunzberg created a new makeup category when she invented Touche Eclat for Yves Saint Laurent 19 years ago. Thanks to Touche Eclat's success -- it's an oft-mentioned celebrity makeup favourite -- a click brightening pen is a staple in the lineup for many, many makeup brands, including Dior, The Body Shop, Victoria's Secret, Fresh, Lauder and more.

Yet I have a wicked peeve about Touche Eclat ($50, Holt Renfrew and Murale). It's a light-reflective brightening pen for highlighting brow bones, the bridge of your nose, cheekbones, the bow of your lips and so on. However, YSL Touche Eclat is not a freaking concealer!

I've met so many women who declare proudly that the pen is their favourite concealer -- and all I can see during our chat is the darkness it's failed to conceal under their eyes. Then there are people who think it's overrated because it doesn't hide their dark shadows. Well, it's not supposed to. As an in-the-know friend said yesterday, "if you're a blue-circled sad person in the morning, Touche Eclat can't help you."

Check out "The Magic Wand of the Makeup Bag" on Macleans.ca. Writer Joanne Latimer delves into Touche Eclat's popularity via chats with fans, skeptics, pro makeup artists (hi, Diana Carreiro!), editors (hi, Carlene Higgins, Beauty Director at Flare!) and industry bigwigs such as Shelley Rozenwald at The Bay (which carries Touche Eclat, by the way).

And if you want tips on how to use Touche Eclat, YSL makeup artistic director Lloyd Simmonds demonstrates some great techniques in the videos below:

Have you ever used Touche Eclat? Do you think it lives up to its status as an iconic makeup must-have?