Sponsored Post: Maybelline New York The Falsies Volum' Express Mascara

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Maybelline New York The Falsies Volum' Express $8.99

Fair to say the only place every woman wants to look as good as fake is her lashes. In fact, thin is a four-letter word when it comes to eyelashes, and the quest to make them look fatter and fuller is near never-ending.

This month, Maybelline New York The Falsies Volum' Express ($8.99) steps up to answer the volumizing call. Following the success of The Colossal -- a purchase takes place somewhere in the world every 1.7 seconds -- The Falsies boldly and confidently promises women lashes that look up to eight times thicker and fuller.

To deliver on its promise, The Falsies pairs a fluid formula with a performance wand. Its exclusive Kera-Fibers blend of volumizing and lengthening ingredients is designed to build every wee lash for an instant visual density boost. A new Full Coverage Brush, via its unique scoop-like contour, evenly coats and defines the full fringe to the weensiest outer lash, and makes in-between gaps disappear. The result is thicker, longer lashes that look like you've added faux clusters for a flirty finish.

The Falsies

For girls with short, sparse and fragile lashes like mine, this is what the end of a quest looks like.

Maybelline New York The Falsies Volum' Express Mascara is available now at pharmacies and mass retailers.