I’ve said this before (okay, using different words): blush is an underrated beauty must-do. The right shade and the right application adds pretty like no other cosmetic. Sheer pink, peachy pink or coral works for most complexions; you can also take inspiration from the colour you flush when you rush a shoe sale.
Sweep blush along cheekbones for sophisticated beauty, or onto the apples of your cheeks for look-young radiance. In this video, pro artist Sue Devitt shows an interesting application that takes a sheer blush higher up than you’d think for a fresh effect, and intensifies the glow with a gel-to-powder formula on top. Note, however: stop short of the undereye area if hollows or wrinklies have taken up residence there. And when it comes to Sue’s lip tip, you’ll want liner that matches the gloss.
Update: Denise’s comment below prompted a bit more of an explanation on my part; thought it would be more effective if I put it here. I think the keys to her application are the right brush and sheer powder, D. Most of the colour ends up on the apple; just a bit hits under the eye. The brush she uses is flatter than a typical blush brush, with softer ends, and she wields it differently from a regular fluffy brush as well — it’s flat against the skin.
Countless makeup artists have told me that women with more mature faces should avoid placing blush too high in order to avoid hitting textured undereye areas with colour. This would be what they meant.
And holy sheesh, does Sue not have the most gorgeous, healthy-looking hair? Distracting!
Sue Devitt’s makeup line is available at in Canada at Pir Cosmetics and in the US at SueDevittBeauty.com. Video courtesy of SueDevitBeauty.com.


{ 16 comments… read them below or add one }
What a cool technique! And you are right her hair is gorgeous!
are her products available in Canada????
No, I don’t think so. They used to be available at Sephora in the US, and maybe for five minutes here when Sephora hit our shores, but no more. Nice line, actually.
Are you sure? I think they used to be at Pir. I know I definitely got sent some back when I was at The Look.
Not certain. I sent an inquiry but haven’t heard anything. I got stuff at CL, but dealt directly with the NYC PR. Pir is a possibility; I’ll check!
You’re right, Michelle — Pir carries a whack of Sue Devitt; I’ve updated the post. I did wonder about Pir, but didn’t think to check until you suggested. Thanks!
Totally agree about her hair. That’s what I was staring at for the first part of the video, even before reading your post. So shiny and healthy. And full. Her layers are perfect!
(Really? Blush ABOVE the apples of the cheeks? BG, really??)
Yup, her hair is distracting, right?
I think the keys to her application are the right brush and sheer powder, D. Most of the colour ends up on the apple; just a bit hits under the eye. The brush she uses is flatter than a typical blush brush, with softer ends, and she wields it differently from a regular fluffy brush as well — it’s flat against the skin.
Countless makeup artists have told me that women with more mature faces should avoid placing blush too high in order to avoid hitting textured undereye areas with colour. This would be what they meant!
Just occurred to me that I should put this up in the body of the post, so I will! Thanks, D :-)
Yes, when Sephora first opened in Toronto, one of the first products I purchased was from Sue Devitt. My fave was her blush. Her colours do give a youthful glow indeed! I loved it so much that I used it everyday. When I went to re-stock, I was soooo disappointed to hear that Sephora (Toronto) did not carry her line anymore. Purchasing makeup online is not the same, b/c you need to try before you buy. Another one of my discontinued favourite lines at Sephora (Toronto) was Paul & Joe, a line from Japan. I loved their face powders & lipsticks. Do you know if there’s a store that carry’s their line in Toronto? Pls do let us know if a store in Toronto starts to carry Sue Devitt’s stuff again!…I’m really missing it!!!
I loved Paul & Joe as well — a sweet, sweet line that goes nicely with the brand’s fashion line. *sigh*
Happy news for Torontonians, though: Pir Cosmetics is a Canadian company located in Yorkville, at 25 Bellair St., 416.513.1603.
Oops! Correction, I though Paul & Joe was a Japanese line (perhaps the manufacturer is in Japan…dunno), but the creator is actually from Paris, France. Amazing what Google can do…
In case anyone else is wondering about Paul & Joe. I inquired about their availability in Toronto…as expected, not the answer I wanted to hear. For me, it’s not worth it to trek all the way downtown when they don’t carry the full line, but good to know if I’m ever in that area. But like Sue Devitt, they’re also available online for those who don’t mind shopping for cosmetics that way:
Dear Wynne,
The Yorkville School of Makeup and Esthetics at George Brown (70 Yorkville Avenue) just started carrying Paul & Joe. Since they are just getting started, they do not carry our full line yet. If you cannot find what you need there, I recommend visiting beautyhabit.com or dermstore.com.
Thank you,
Paul & Joe Team
Fab research, Wynne! If only my assistant were as diligent as you are. Sheesh. *grin*
Hahaha…love how you often refer to “the staff” in almost every scenario, too funny. She must have thick skin to be the brunt of your blog jokes!…err…maybe you’re not joking in some cases?! I asked Paul & Joe if they plan on expanding their business in Canada, so they’re more widely available (it’s mostly out west right now) and they said “yes, they hope to”. So that’s very good to hear. Hopefully Sue Devitt will do the same.
I love Sue’s powder blushes! Wish she came out with more colors. I’m in the US and while she was pulled out from Sephora, she’s now being carried at Ulta as well as Barney’s (weird combo) where I first encountered her line 7 years ago. I hope it does well at Ulta because I’d love to see this line stick around.
And yeah, she does have pretty hair!
Thanks for your comment, paz. I think Sue’s application vids are certainly going to up her online profile, which should help increase demand, yes?
Also, she makes me want to let my hair grow and grow and grow and grow. Sheesh.